The wide reach of social media helps homeowners market their vacation rental homes. But many struggle to use social media marketing as a way to attract renters all year round.
The growing number of Kissimmee vacation homes for sale gives home buyers a chance to profit in the thriving vacation rental market. That makes it even more important for you to know how to market your short-term rental property online.
Start With Facebook
With over 2 billion users around the world, Facebook makes it easy to reach a large number of prospective travel guests. It lets you share posts related to your home, surrounding areas, and other information that travelers look for.
In order to get the best results from Facebook, post ongoing updates to your page and respond to feedback from users.
Having a voice on social media lets you connect with interested guests and guide them in choosing your home over others. Encourage previous guests to share their photos and experiences on your Facebook page.
Visual Appeal on Instagram
Instagram is a visual platform that lets users share photos, videos, and stories, making it a perfect tool for marketing your Kissimmee vacation home.
Instagram’s filters make it easy to create and share beautiful images that highlight the features of your home.
Users can like, comment on, and share your posts, and hashtags help you get discovered by users looking for related topics.
Include views from the surrounding areas. Showcase your favorite destinations, restaurants, parks, and other attractions.
Guests can tag your profile in their photos, letting others navigate to your profile and learn about your vacation rental home. Include a location tag so that anyone searching for your area sees your posts in the search results.
Share More Content on Pinterest
Pinterest lets you post articles, photos, infographics, and other content. Posts can be focused on a specific theme such as travel, food, or vacation homes.
Users can search for a specific location to find the content you’ve shared. This is useful for anyone looking to find the perfect travel destination and holiday home.
Share images and other content related to your property and the surrounding areas. Other useful content includes information related to travel, saving money, packing tips, dining, and entertainment.
Connect With Guests on Twitter
Twitter lets you tap into conversations that are occurring online. It’s also become the preferred channel for users to share their experiences with today’s businesses.
As a result, homeowners recognize the importance of using Twitter to quickly respond to their guests.
Hashtags can be used to place your posts in relevant search results. Use hashtags related to your home’s location, surrounding attractions, and design features.
Knowing how to get more vacation rentals with social media gives you a leading edge over other rental properties in your area. It creates new sources for generating more bookings at higher rates.
Understanding how social media platforms work, their benefits and limitations, and the best ways to leverage them for your marketing needs is the first step.
Team Donovan specializes in Kissimmee vacation homes for sale in Central Florida and the surrounding areas that attract visitors from all over the world.
We help you find the perfect holiday home so that you can generate consistent revenue in the vacation rental home market. Contact us today for a free consultation at 407-705-2616.